Why you Need a blog

The world is changing quickly and consumer technologies are adopted faster than ever before. Your blog is part of your online content marketing strategy.

You need it to:

  • Drive traffic to your website
  • Increase your SEO/ SERP
  • Position your brand as an industry leader
  • Develop better customer relationships
blogging-in-kenya
blogging-in-kenya

Need Help With your blog?

Our copywriting and content creation team is dedicated to providing quality, engaging content for blogs, website content, email campaigns, ads and more! Contact us to find out how our content marketing services can improve your website traffic and increase quality leads.

Why Do You Need A Blog?

So you may be asking why anyone would want to have their own blog. We believe the answer lies in the fact that every human has a voice and wishes their voice to be heard. The Internet is a medium that is unparalleled in its reach. Never before have average people like you or me been able to reach a global audience with so little trouble. Bloggers have the opportunity of reaching hundreds or even thousands of people each and every day.

In fact, today’s blogs can provide hair tips, up-to-date news, technical information, celebrity scandal, political rumor, gets people involved in volunteering, advice on investments as well as there being blogs about niche topics like cooking, health, gardening, sport, blogging blogs (this blog) and of course many personal blogs and quite a few strange blogs.

blogging-in-kenya

Bottomline:

Should a small business maintain a blog? Yes. Your website is more likely to appear higher in the search engine result pages if you have a blog than if you don’t.